âShades of Coolâ is a song recorded by American singer-songwriter Lana Del Rey for her third studio album, Ultraviolence (2014). It was co-written by Del Rey, and Rick Nowels, and produced by Dan Auerbach. The song was released on May 26, 2014, by Polydor and Interscope Records, as the second single from Ultraviolence.Consequence of Sound described the song as âa slow and slightly gloomy ballad marked by reverberated guitars, slight atmospherics, and Del Reyâs vocals that alternate between a hushed whisper and ephemeral wailing.â Billboard called it a âsweeping, atmospheric ballad that contrasts the more pop-savvy swaggering âWest Coastâ.â The song consists of âa chiming guitar, slow-burn bass line, and swelling orchestraâ which surround Del Reyâs vocals.âShades of Coolâ has received universal acclaim from music critics. Josh Wigler of MTVcalled it âfifty shades of greatâ. Chris Coplan of Consequence of Sound complimented the song for its âgrace and sophisticationâ. Saran Shetty of Slatecalled âShades of Coolâ âa beautiful, brooding return to form (for Del Rey)â and compared it favorably to her previous single âWest Coastâ.